With competing headlines and the constant bombardment of information on television and online, it is vital that businesses – from large companies to start-ups – retool the way they engage the media. While traditional news outlets are still essential to promote products, services, and events, the competition for airtime and social media clicks-of-the-day can confound the most media savvy maven.
In an effort to assist our readers, of whom the vast majority own or operate a business, we are bringing back our media training session as a complimentary 30-minute webinar: 3 Strategies to Build Strong Media Relationships.
During the 30-minute webinar, we will explore the 3 most important strategies that can help you secure consistent media coverage, even during a busy news cycle. The webinar includes tips for action planning and implementation.
Date and Time: Wednesday, July 17, 2019 from 11:00 a.m. ET to 11:30 a.m. ET (register for the webinar)
Who Should Participate: Anyone within your company, including corporations, mid-sized companies, small businesses, and startups. (Note: We are hosting the same webinar in August for nonprofit and community-based organizations. Click here for more info and to register).
Outcomes: Participants will learn how to identify the right media outlets to pitch, create mutually beneficial partnerships, and ensure accuracy to foster positive and consistent traditional and niche media coverage.
What you get:
1. A no-nonsense, but fun, strategy session
2. Presentation slides after the webinar (attendees)
3. Media checklist
4. A chance to win a media check-up, which includes a media kit review and report
Important Registration Information: Registrants will receive a separate confirmation with webinar access details. Registration is open until all spots have been filled, or July 15th at 5:00 p.m. ET, whichever occurs first.
About the Instructor:
Founder and CEO of KSG Strategic Consulting, Kesi Stribling is an organizational coach, keynote speaker, and consultant with more than two decades of experience working with government, corporate and nonprofit entities to improve, grow, and sustain their organizations. A contributor to the PRNews Media Training Guidebook (Access Intelligence, 2011), she has been interviewed by numerous media outlets, including Fox 5 DC, NBC 10 in Philadelphia, the Steve Harvey Morning Show, and Jim Cramer’s (CNBC Mad Money Host) thestreet.com. Kesi also publishes and contributes to the Ask The Strategist blog.
About Ask The Strategist
Celebrating 15 years since its original debut on MySpace in 2004 as Midweek Musings, ASK THE STRATEGIST is an online hub that shares information and insight on issues that impact our readership. Topics span business, entrepreneurship, careers and the workplace, health, the economy, the community, women, and veterans. Any content or advice dispensed through Ask The Strategist is solely for informational and entertainment purposes. All content, unless otherwise noted, is the property of Ask the Strategist and its affiliates, and may not be re-published without express written permission from the Editor